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Local SEO Citations: A Beginner’s Guide

Learn how to plan, evaluate and improve your link building efforts.

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Local SEO Citations: A Beginner’s Guide

Improve the consistency of business information across relevant directories.

Use the same business name, address and phone number on legitimate directories. Correct duplicate listings and keep hours and categories accurate.

Key takeaway

Prioritize helpful content, editorial standards and measurable business outcomes. Always review search-engine policies before purchasing sponsored placements.